Why Business needs Organic SEO?


Organic SEO is a great way to attract potential customers without having to depend on paid advertising for a long time. Websites using black hat SEO tactics will instantly boost a site’s SERP ranking, but it undeniably wouldn’t last long. Search engines are quick to ban the website when the dubious ways to increase the ranks are revealed. Moreover, when the users don’t get to taste the expected reader experience, they will abandon the website.

Top by SEO ensures that we use authentic SEO campaigns to drive in organic traffic for your website. As SEO professionals, we have an in-depth knowledge of the procedures and systems of optimization. We use this knowledge proficiently to offer superior services.

We believe in the potential of good SEO and have built our team’s practice around SEO knowledge. As a team of effectual SEO consultants, we are willing to dedicate our hard work to your project.     


inrease organic seo

Organic SEO can be stated as the approaches used to gain a high ranking on the search results pages of search engines such as Google, Yahoo, etc. without using any paid campaigns. Organic SEO is likely to get you honest customers that will come back to you if they like your product or service. 

Organic SEO fortifies your web pages and makes them more germane to the searches that users are looking for in the search engines.

We live in a digital era where AI and internet are a necessity, thus online presence for any business is now considered to be a survival tool and not just an amenity. The number of online businesses, both big and small grows as we speak about it, which makes competition rougher by the day.


Those that already have an online presence notice their traffic is weakening. There are fresh attractive websites that have optimized their content in accordance with the demands of the mighty search engines.

You cannot be lagging behind in this game, which is why you need to have organic SEO for your website.

Some techniques that are commonly used to drive organic traffic to your website are:

  • Boosting Floundering Content
  • Update and Republish Old Content
  • Localized Keyword Research
  • Updating HTML
  • Link Building
  • Transcription of Video Content
  • Linking Influencers
  • Use Influencers to Get Product Reviews
  • Branding and more

Our team picks the best methods for organic SEO and makes a thorough plan of approach especially tailored according to the needs of your business. We share the plan with our clients and keep them informed about the progress of the work.

organic seo services

Significance of Organic Internet Marketing

You created a website because you wanted an online presence, but your job doesn’t end here. If you need people to buy your products or services, then they need to know that your business is online. Getting found by the search engines alone is challenging, let alone coming up on the first page.

More than 90% of users depend on the internet to look up things. 33% people are likely to click the first search result, 15% proceeds to the second and 9% will click on the third result. Beyond this the next 7 results on the first page have 5% chances to be clicked. About 92% of the searchers do not go beyond the first page.

So, if you want your online business to work, then you need to be on the first page, preferably amongst the top three. Organic internet marketing is the only long-term way to get reliable customers for your business.

What is the difference between Free and Paid Google search Results?

Google is engrained in lives through the internet and thus influences our buying behavior. 81% of the people use Google to look up the internet searches. There are two types of listings that are done on Google by the websites:

Paid Search: These are the websites of businesses that have paid to come up on the search results. Businesses use Google AdWords program to appear on top of the results page. It is a Pay Per Click advertising program and also one of the most used ones. These sites appear with the word ‘Ad’ enclosed in a small box before them. They are listed on the top of the page.

Organic Search: The list of website links that appear just below the ads when a user types a set of words or phrases to look up for something are known as organic results. These website links that come up on the search results pages appear because of their content. Their ranking on the page depends on the quality of the content within. It is difficult to make it to the top of the search pages, but once you are there, then you get sustained benefit.

TOP by SEO Process

As an adroit SEO team, we will use our organic SEO strategies and take your website from a virtually being unknown to the top rankings on search engines. We guarantee our results because use the precise procedures that will provide tangible results and factual ROI. We offer a wide range of organic SEO consulting services, but we will pick the ones that are most relevant to your business targets. Top By SEO believes in moving with time and thus use the most modern software and process that the mighty search engines such as Google, Bing, or Yahoo deem worthy to be considered as ranking factors.

On-site and Off-site Strategies offered by Top by SEO

There are two ways in which we assist businesses with organic SEO:

On-Site Strategies: On-site strategies comprise of strategies that update various elements within your website.

  • Meta Tags
  • HTML Tags
  • Keyword Placement
  • SEO and Page Title
  • SEO Audits
  • Content Structure Quality Content
  • Keyword Density
  • Long Tail Keywords and more

Off-Site Strategies: Off-site techniques are the process of acquiring backlinks to your website. If on-site strategies get your website, the visibility off-site strategies will improve your ranking on the search engine results pages.

  • Influencer Outreach
  • Infographics Submission
  • URL Structure
  • Navigation
  • Video and Image Submission
  • Social Media Engagement
  • Site Layout
  • Creating Shareable Content
  • Meta Data and more

Strategies that best suit your business will be picked and implemented

Organic SEO Consultant for On-site Optimization Process

On-site SEO is also referred to as on-page SEO. Under this process, the elements on a website are optimized so the business website can rank higher and get more traffic from the searches. The content, along with the HTML source code of a page, are optimized in on-site SEO.

Besides helping the search engines construe page content, it also helps the users in understanding what a page is about and whether or not it matches their search query or not. Proper on-site SEO helps the search engines to comprehend what a searcher would get if they clicked on the link and visited the certain page. The search engines thus offer to the searcher what they consider to be the best content. Their way of rating the websites content is by giving them a rank on the search results pages.

Basically the goal of on-site SEO is an attempt to help the searchers and search engines to:

  • Identify the page as relevant to a query or search phrase
  • Comprehend a webpage
  • Consider the page to be of value and worthy of getting a rank on the search engine results page

Organic search engine optimization is a perpetual process. The elements should be updated and changed if required continuously, so your website gets good results always. Top By SEO will update and change your SEO strategies so your ranking is always on the first page and your website drives organic traffic to your website regularly.  

Organic SEO Specialist for Off-site Optimization Strategies

Off-site SEO is also referred to as off-page SEO. It forms about 75% of the entire SEO campaign. Off-site optimization is the SEO strategies that are using outside the website. All actions that are implemented outside your business website that influence your ranking on the search results pages is off-site SEO. The ranking factors and the search algorithms change regularly. However, Applicability, credibility and applicability that affect the off-page SEO of a website is the most significant point in ranking a page.

The changes in Off-site Optimization

SEO strategy in the past was simple stuff all the keywords in a single small content in any way to get a high rank on the search engine page. Moreover, various approaches would also include creating several backlinks to the content despite it being of poor quality. Nevertheless, things have changed presently and random keywords, poor backlinks and poor quality content have no value in the Google algorithms.

High-quality original content that is valuable to the reader is considered by the search engines. They then rank the website the highest in the search result pages. Top by SEO will help you create quality content that will be crawled by the bots of the search engines and help you get a good rank. Blogging, social media profiles, guest posts, etc. will be implemented as off-site plans for your website.

Together with you, we will design the best plan for your business marketing strategy. We will use the best off-site and on-site tactics that will not only get you potential traffic but also help you get a good ranking. You can connect with us on the mentioned contact number to discuss how we could take this ahead.

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